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  2. SEO Forum : Use our open forum. You can use this as an opportunity to share your links and make profits!

Why Search Engine Optimization?

You have created a great web site, it has huge potential. You have set big goal around it. Now, why to optimize that? Certainly, existing customers or those who are already familiar with your company should be able to find your site without any difficulty, but this may not be the case.

Suppose if someone has started a very good business, but he/she hasn't exposed his/her telephone number, or contact address anywhere. People won't find it. How good the business can be, no such business can exist that long.

The same thing can happen with your web site if people cannot easily locate it. Potentially valuable customers never even know you are there.

You may ask :- "I had a web site created, and the address is included in all of our advertising. Why wouldn't people be able to find it yet?"

Can you be sure that every potential customer has been reached by your advertising? What about the people who don't read the magazines or newspapers where you chose to place advertisements?


Polls
Did they hear the right radio station? Did they watch the right television show? Did they get one of the thousands of brochures you mailed?

See what the search engines can do - those people could just enter a few words into a text box, click a button, and voila! There is a link to your web site. Wonderful, isn't this?

Yes, search engines can be wonderful, and the same thing you can achieve too, but not without following some well defined processes. This is where SEO comes in. Doing good amount of search engine optimizing is the key to getting quality targeted web traffic to your site.

I can’t tell you how many sites I see on a daily basis, dont’ even have the basics of SEO going for them. Sure there site looks good, but they wonder why they can’t be found and aren’t getting traffic.

The next time you use a search engine, look for your own site. What words would someone search for that should bring them to your site? Is your site listed in those search results?

SEO is the tool that can be used to ensure that your site is listed as close as possible to the top of the relevant search results.

Without SEO it will be as if those customers drive by your shop without even knowing that you are there.

Importance of SEO

SEO tips and tricks

  1. Why to Optimise for Search Engines?
    You have already created a great web site, now, why to optimize that? Find out here...
  2. Where does the "SEO Experts" come in?
  3. Are the Experts required?
    It costs you more than buying a book to learn the inner workings of SEO. Is it actually required for you to hire someone else for the job?
  4. How Search Engines work?
  5. Avoid the spam tricks
  6. SEO for Small Businesses

SEO means finding ways to increase your site's appearance in web visitors' search results. SEO is basically a collection of SEO tips and tricks on how to SEO your website, to gain more traffic from search engines such as Google, Microsoft and Yahoo.

There are certain methods, outside the general rules and regulations of SEO, that can make your website talk to the search engines.

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