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LinkedIn for small business

LinkedIn provides an opportunity for individuals to be proactive in their careers. Every small business needs to connect with other professionals in some fashion. Whether you're doing market research, trying to publicize your product or even looking to hire someone for a job you need filled, you need a place to go to help fulfill all these needs. LinkedIn is one of these resources. With over 39 million members located in more than 200 countries around the world, LinkedIn for small business is arguably the largest social networking resource for professionals. According to LinkedIn, a new member joins every second and executives from every Fortune-500 corporation are represented on LinkedIn.

When is the last time you sat down just to browse LinkedIn for small business to see what people were saying? LinkedIn is often viewed or thought of as the step child on FaceBook where businesses focus limited social media efforts but can use many of the features available to answer questions regarding their business or the capabilities and qualifications present.

There are many ways to use LinkedIn for small business but many do not know how. Here are a few ways to use the answers you find on LinkedIn for small business.
  1. Learn what questions your prospective clients have and use this to generate content for a blog post, videos, or email content


  1. Identify and connect with key influencers who are asking questions to help build your network
  2. Develop yourself as a thought leader in the industry by providing helpful answers without sounding salesy
  3. Set your company up as a resource for your clients and prospects without pushing a sale so they come to you organically
  4. Build brand awareness and generate leads

There are two main ways to dive into LinkedIn business promotion - using a passive approach or taking a more aggressive stance. Let's explore both, but keep in mind that, like anything else, the more time and effort you put into your LinkedIn marketing efforts, the bigger the rewards.

Passive marketing on LinkedIn for small business

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Simply by creating a LinkedIn profile, building your connections and keeping your account updated, you can get the attention of potential clients and customers. The passive approach can pay off by:
  1. Giving you exposure to people hunting for products or services

    : LinkedIn's search features allow others to find you, and just like Google search, the use of LinkedIn for small business search is an important, well-used feature of the network.
  2. Getting you you introductions

    : Your LinkedIn business connections can give you an in with people and businesses you might not otherwise be able to reach.
  3. Displaying your recommendations from others on LinkedIn

    : Recommendations are word-of-mouth testimonials to you and your business. They provide credibility that encourages people to do business with you.

Aggressive marketing on LinkedIn for small business

LinkedIn does provide possibilities for more proactive marketing of your home business. To take full advantage of the possibilities the network has to offer consider:
  1. Posting regular status updates

    : Talk about what you're working on and who you're working for. Include updates that would be of interest to your target customers and clients.
  2. Active group participation

    : Join groups related to your business and your interests and participate in discussions there for increased exposure. Discussion participation can help establish you as an expert in your field. Don't spam the groups as you'll run the risk of getting tossed out. You'll also tarnish the reputation of your business.
  3. Send messages and invitations to those in your network and to other group members. Again, don't be a spammer or a pest.
  4. Answer questions

    : Log in to LinkedIn for small business, click More and select Answers. You can also search for answers on your topic by using search and selecting Answers from the drop-down list of areas to search. Click the Open Answers tab and see if you can provide a good answer to someone else's question. This establishes your credibility as an expert. Always be honest and answer to the best of your ability. Others looking for answers to the same problem will notice you.
  5. Try LinkedIn for small business advertising

    : Paid advertising on LinkedIn is still a relative bargain. In fact, from time to time LinkedIn sends out offers for a free month of paid advertising. You may as well take advantage of it, try it out and see if it works for you.
  6. Consider upgrading to a paid LinkedIn membership

    : This will give you additional contact options and other benefits that may be a good fit for what you're trying to accomplish. Just click the Basic Account Upgrade link from the top left of any LinkedIn page after you've logged in to get more information on the benefits available exclusively to paid members. There are three levels of membership available, the first two fairly reasonable, the third quite expensive.

Social media strategy

Interactive marketing

  1. Small business trends: Latest trends show moves to transform the way we market our businesses in small business community.
  2. Social media stats
  3. Video marketing strategy
    1. YouTube video marketing
    2. Vimeo videos
    3. Facebook video ads
    4. Blip
    5. Flickr
  4. LinkedIn for small business
  5. Social media for marketing: Social media has proven to be an excellent way for promotion.
  6. Online reviews: Customer opinions have always had the potential to influence other people's attitudes towards a business.
    1. Online review sites
    2. Managing online reviews
    3. Negative reviews
  1. Social media strategy
  2. Email advertisement
  3. Small business tools: I'll not cover how to build social media plan. So, without further ado, here are 10 must have small biz tools:
    1. Bitly
    2. Google analytics
    3. Do share
    4. Feedly
    5. LastPass
    6. edocr
    7. Buffer
    8. MailChimp
    9. ManageFlitter
    10. Commun it
  4. Application Marketing: One of the most innovative interactive marketing ways. It's even approaching the popularity of e-mail.
  5. Relationship Marketing
  6. SMS marketing services


Promote Soundcloud tracks for free

Socializer
FREE service to make updating your social networks a snap!
Polls
Almost every active, relevant musician is now using Soundcloud. There are millions of active account holders on this social network which makes life hard for any artist to really be seen and heard. All hope is not lost as there are still many ways to promote Soundcloud tracks for free, so that you can stand out above the rest - which we will go through with you below.

The main thing is to keep your profile updated. You must upload unique music but also sharing the song on different social networks such as Twitter and Facebook. The more you do this the more traffic you will send to your SoundCloud account. It is all about staying connected with your listeners which is why you should also make sure that you respond to comments that are left on your songs. This will show SoundCloud that you are active, and that people are liking what they listen to.

  1. Amplification


    Sharing your SoundCloud profile to all your social networks online will further expand your fan base. One good turn deserves another, so make sure to do the same on your social networks, make your SoundCloud profile stand out on your blog, Facebook, and Twitter. Take advantage of your profile and track descriptions to give an introduction about you and your work, tell a story, and ask people to click the repost button if they like your content. Encouraging people to share your music will result in more shares than not telling them to do so, and this will lead to more followers, as well as track-likes.
  1. Free Soundcloud Likes
    Get Free Followers is a service specializing in music promotion on Soundcloud. Before going through this how-to, we must agree that you need great content and frequent releases. If you are doing music a good rate could be 2 songs per month. If you reach certain rate, don't stop for too long or your followers might lose attention in your work.

Soundcloud is a community platform that's heavily focused on allowing you to discover new stuff, through what's trending and by involving findings and content of people you've already connected with. As a result, a halfway decent Soundcloud stroller will often come across a new act.

  1. Google search optimization


    Google likes space. Instead of User123 make it User 123. Google also likes repetition. Repeating your Display Name in your Profile URL and linking to your other social networks will help you climb up the ladder on Google search results.

Increasingly more so, social media profiles have become the go-to of the younger generation. The majority of people, and particularly the demographic of 15-25 years old, immediately looks to social media profiles when further investigating an artist they have just discovered. I'm sure you've come across a band that you liked on Facebook, went to their 'about' section and discovered that there weren't any links to their other social media profiles there. Annoying right? So straightforward, yet this key point is missed out on by so many acts, when it comes to promote Soundcloud tracks for free.

Soundcloud has integrated the ability to add social media links to your profile, and even adds the correct thumbnail images to the links of the larger sites. You can edit these under your 'Advanced Profile' settings. When setting these up, I recommend that you restrict the amount of networks you use. The essential links are: website (www.thebestbandever.com), Facebook, Twitter and YouTube.

Everything else is irrelevant, and the more options you present to people, the less likely they are to click any of them.

For those of you out there who are looking to build upon your credible profile and have a chance of reaching your targeted market we will always suggest that you use FREE SoundCloud likes tool (mentioned above) - instead of buying likes. The likes that this tool provides come from real active users who have been directed to your song of your choice due to their unique marketing methods which of course comply with this social networks terms and conditions. You'll get to know about their marketing methods - on the above article as well - they keep it that much transparent to the users.

It is very important that you either use the SoundCloud likes tool or do what ever you can to gain them because if you have a large amount of plays but very few likes it will not do your image any justice.


Stumbleupon ads

 

Music advertising

  1. Stumbleupon Followers
    Having been a member of Stumbleupon since the beginning of time it seems, As an active member, lots of users then decided to give Get Free Followers a try. It was indeed the decision of their lifetime!
  2. Stumbleupon marketing
    In 2011, Forbes published findings that Stumbleupon had surpassed even Facebook as a source of social media traffic in the United States. Get Free Followers is the 1st in the world to provide you such a service!
  3. Reddit SEO
    Drive FREE traffic to your site. Get to the Front Page of Reddit. Engage with your target audience!
    1. How to get Upvotes on Reddit?
    2. Reddit Karma
      If someone has lots of karma - either link or comment - that means that user has contributed popular content to the site.
    3. Post on Reddit
 
  1. MySpace Music Like
    MySpace has a high value because of it's massive userbase, which in turn provides a potentially rich source of advertising income. Given the audience is a young demographic it's a very lucrative market for advertisers.
  2. MySpace Music Play
  3. Make money with MySpace
  4. Reverbnation Plays increaser
    With almost four million registered People on Reverbnation it would be a mistake for anyone to take that marketing chance for granted. Get on the Reverbnation Trending Now list with the help of Get Free Followers!
  5. How to get Reverbnation Fans?
  6. Soundcloud Comments
    Just show the world how talented you are via Soundcloud. Get Free Followers drives REAL targeted traffic to your page, leading to more plays, likes, comments, reposts and followers!
  7. Free Soundcloud Likes
  8. How to get more Plays on Soundcloud?
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