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Idea generation

Idea generation is often called the "fuzzy front end" of the new product development process. A million dollar business, a successful website, a blockbuster movie and a top-selling product all have one thing in common: they begin with a great idea. It's essential to divide your session into separate ideation and selection sections. During ideation, criticism, whether explicit or implicit, is banned because it interferes with creativity.
  1. Ideas for new products can be obtained from basic research using a Business SWOT analysis (Strengths, Weaknesses, Opportunities & Threats), Market and consumer trends, company's R&D department, competitors, focus groups, employees, salespeople, corporate spies, trade shows, or Ethnographic discovery methods (searching for user patterns and habits) may also be used to get an insight into new product lines or product features.
  2. Idea generation or Brainstorming of new product, service, or store concepts - idea generation techniques can begin when you have done your Opportunity analysis to support your ideas in the Idea Screening Phase.

Modifying and Experimenting Idea generation techniques begin by gathering facts, details and other data. Modifying builds on what is known, while Experimenting combines the components in new ways. These techniques are more linear than intuitive in their approach to generating ideas. They take advantage of different ways of organizing known information so as to approach problems from new and more comprehensive angles. Using a logical pattern or a sequence of steps, they help focus the attention on where to look for innovations.

Idea generation
  1. Modifying techniques

    : Three idea-generation techniques that emphasize the Modifying style are Force-field, Attribute listing, and SCAMPER. Use these techniques when you want to generate ideas that build on what is already known and when you want to develop versatility with this style.
    1. Force-field
    2. Attribute listing
    3. "SCAMPER"
  2. Experimenting techniques

    : Three Idea generation techniques that emphasize the Experimenting style are Matrix analysis, Morphological Analysis, and Alternate scenarios. Use these techniques when you want to generate ideas that combine different elements in new ways and when you want to develop versatility with this style.
    1. Matrix analysis
    2. Morphological analysis
    3. Alternate scenarios

Visioning and Exploring Idea generation techniques start with an intuitive insight, hunch or hypothesis; then they gather information to confirm and fill out the intuition. The difference between these two techniques is that Visioning searches for a clear mental picture of the future, while Exploring often employs symbols to sense what is metaphorically possible. These techniques take advantage of the right-brain capability to perceive whole solutions in sudden leaps of logic.

  1. Visioning techniques

    : Three idea-generation techniques that emphasize the Visioning style are Alter-ego, History of the future, and Vision circle. Use these techniques when you want to generate ideas by creating a mental picture of an ideal future and when you want to develop versatility with this style.
    1. Alter-ego
    2. History of the future
    3. Vision circle
  2. Exploring techniques

    : Three Idea generation techniques that emphasize the Exploring style are Analogy, Nature symbol, and Dreaming. Use these techniques when you want to generate ideas using metaphors, symbols and analogies and when you want to develop versatility with this style.
    1. Guided imagery
    2. Nature symbol
    3. Forced association

In reviewing the unconventional methods of these vanguard organizations, we found that, while innovation and breakthroughs can never be commanded from the top, leaders can do much to increase throughput of significant ideas. And indeed they must. We see these leading-edge organizations using seven key strategies for fortifying the idea factory:
  1. Invite everyone in the quest for new ideas.
  2. Involve customers in the process of generating ideas.
  3. Involve customers in new ways.
  4. Focus on the needs that customers don't express.
  5. Seek ideas from new customer groups.
  6. Involve suppliers in product innovation.
  7. Benchmark idea-creation methods.

Business strategies definition


Business strategy development

  1. Idea generation
    1. Opportunity analysis
      The strategy of assessing the potential for a change or enhancement to enhance the generation of revenue.
  2. Idea screening
  3. Business analysis
    1. Break even analysis
    2. Benefits of break even analysis
    3. Fourt Woodlock equation
      The tool used to determine whether the product idea will be profitable or not.
  4. Critical path analysis
  5. How to make critical path analysis?
  6. Critical path in business
  7. Logistics strategic plan
    Logistics is how to get raw materials, move them in the system, distribute and replace them.
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  4. Publisher tips
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  10. Importance of marketing plan

VK images

FREE service to make updating your social networks a snap!
Image relevancy is important when it comes to image optimization for SEO. An image of a train on a page related to Ferrari will do you no good. I know its common sense but this step is so important that I just can't miss it out.

Our focus has shifted from Social Media to VISUAL Social Media. This is a shift from Tell to Show. We are drawn to "visual content" online in more ways than ever before. The opportunity this provides for business is massive.

In short, it means that businesses or brands online need to take note of the stats. In 2012 alone we have seen You Tube pass 4 Billion Daily Video Views and Pinterest become the 4th largest driver of traffic worldwide. UPDATE: In fact, Pinterest, has just recently become the 2nd largest driver of traffic worldwide.

  1. VK photos
    If you are a photographer or graphic artist - looking to market your creations, you'll be glad to add Get Free Followers to tour arsenal. Yes - VK, sometimes referred to as the "Russian Facebook," - can now be used to fullfill your marketing requirements and photo SEO!

For business, this means a massive opportunity for businesses who can leverage the power of visual marketing. If we can learn how to use images, photos, video, and other visual media in our online marketing, then we have a greater chance of reaching more people with our message. This then provides the opportunity for more exposure as visuals drive traffic to our websites products and services.

People are drawn to visual content and take action based on its subtle cues faster than any other medium–faster than text, audio or video.

The power of pictures isn't restricted to image-centric platforms like Pinterest and Instagram. Visuals are attracting attention and driving engagement across all social networks. Vkontakte - being the Russian Facebook - is no exception.

Post your photos in VK and then use the Vkontakte image SEO tool - Get Free Followers to boost likes on your VK images.

Fact is - all of the major social networks are highlighting visual content. Brands that can leverage the power of original, optimized images are going to get noticed more than the others.

Image SEO


Youtube promotion

  1. Design Float
    Are you looking to get your content posted in Design Float? It's a social bookmarking site where users submit and discuss latest news in the worlds of technology, social media and programming.
  2. Design Shovel
    Design Shovel is a place to find the top rated web design/development, digital art, traditional art and graphic design articles published online. Get Free Followers helps you get into their ratings FREE!
  3. VK photos
  4. How to increase Likes on Facebook Photo?
  5. Make money with Instagram Likes
  6. Get paid to Pin on Pinterest
  7. How to get more Repins on Pinterest?
  8. How to get Retweets?
    One way to get search engine exposure is - post your photos to Twitter - with some good message of course. Then use Get Free Followers to boost Retweets on those.
  1. Favorite videos Youtube
    Do you want to be a certified public figure? Increasing your YouTube favorites can attract the attention of the video site; thus, your video can have the chance to be ranked up for a positive engagement. It plays a major role in SEO of that video.
  2. Get Likes on Youtube
  3. How to get more Views on Youtube?
  4. FREE Youtube Subscribers
    If you happened to be one of those who have a YouTube channel, or a brand or a creator using video as a marketing tool then, I'm sure you must be wondering how you can get more YouTube subscribers to your channel and increase the reach of your YouTube videos.
  5. How to promote Youtube Videos?
    Improve your Videos' search engine rankings. What YouTube wants to see is engagement and you can get that in the form of YouTube comments. Encourage others to comment on your video. Encourage discussions to start.
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