A company should motivate its employees to submit new ideas to an idea manager whose name and phone number are widely circulated. Ideas should be written down and reviewed each week by an idea committee. The company then sorts the proposed ideas into three groups: promising ideas, marginal ideas, and rejects. Each promising idea is researched by a committee member, who reports back to the committee. The surviving ideas then move into a full scale idea screening process. In screening ideas, the company must avoid two types of errors:
- A DROP is an error when a company dismisses otherwise a good idea. It is extremely easy to find fault with other people's ideas. Some companies shudder when they look back at ideas they dismissed or breathe sighs of relief when they realize how close they came to dropping what eventually became a huge success. This was the case with the television show Friends.
- A GO error occurs when the company permits a poor idea to move into development and commercialization. An absolute product failure loses money; its sales do not cover variable costs. A partial product failure loses money, but its sales cover all its variable costs and some of its fixed costs. A relative product failure yields a profit that is less than the company's target rate of return.
The purpose of idea screening is to drop poor ideas as early as possible. The rationale is that product development costs rise substantially with each successive development stage. Most companies require new product ideas to be described on a standard form that can be reviewed by a new product committee. The description states the product idea, the target market, and the competition, and roughly estimates market size, product price, development time and costs, manufacturing costs, and rate of return. Radical innovations carry a high level of risk and typically hurt the company's bottom line, at least in the short run. The good news is that success can create a greater sustainable competitive advantage than that which might come from more ordinary products.
Image relevancy is important when it comes to image optimization for SEO. An image of a train on a page related to Ferrari will do you no good. I know its common sense but this step is so important that I just can't miss it out.
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Our focus has shifted from Social Media to VISUAL Social Media. This is a shift from Tell to Show. We are drawn to "visual content" online in more ways than ever before. The opportunity this provides for business is massive.
In short, it means that businesses or brands online need to take note of the stats. In 2012 alone we have seen You Tube pass 4 Billion Daily Video Views and Pinterest become the 4th largest driver of traffic worldwide. UPDATE: In fact, Pinterest, has just recently become the 2nd largest driver of traffic worldwide.
- VK photos
If you are a photographer or graphic artist - looking to market your creations, you'll be glad to add Get Free Followers to tour arsenal. Yes - VK, sometimes referred to as the "Russian Facebook," - can now be used to fullfill your marketing requirements and photo SEO!
For business, this means a massive opportunity for businesses who can leverage the power of visual marketing. If we can learn how to use images, photos, video, and other visual media in our online marketing, then we have a greater chance of reaching more people with our message. This then provides the opportunity for more exposure as visuals drive traffic to our websites products and services.
People are drawn to visual content and take action based on its subtle cues faster than any other mediumâ€“faster than text, audio or video.
The power of pictures isn't restricted to image-centric platforms like Pinterest and Instagram. Visuals are attracting attention and driving engagement across all social networks. Vkontakte - being the Russian Facebook - is no exception.
Post your photos in VK and then use the Vkontakte image SEO tool - Get Free Followers to boost likes on your VK images.
Fact is - all of the major social networks are highlighting visual content. Brands that can leverage the power of original, optimized images are going to get noticed more than the others.
- Design Float
Are you looking to get your content posted in Design Float? It's a social bookmarking site where users submit and discuss latest news in the worlds of technology, social media and programming.
- Design Shovel
Design Shovel is a place to find the top rated web design/development, digital art, traditional art and graphic design articles published online. Get Free Followers helps you get into their ratings FREE!
- VK photos
- How to increase Likes on Facebook Photo?
- Make money with Instagram Likes
- Get paid to Pin on Pinterest
- How to get more Repins on Pinterest?
- How to get Retweets?
One way to get search engine exposure is - post your photos to Twitter - with some good message of course. Then use Get Free Followers to boost Retweets on those.
- Favorite videos Youtube
Do you want to be a certified public figure? Increasing your YouTube favorites can attract the attention of the video site; thus, your video can have the chance to be ranked up for a positive engagement. It plays a major role in SEO of that video.
- Get Likes on Youtube
- How to get more Views on Youtube?
- FREE Youtube Subscribers
If you happened to be one of those who have a YouTube channel, or a brand or a creator using video as a marketing tool then, I'm sure you must be wondering how you can get more YouTube subscribers to your channel and increase the reach of your YouTube videos.
- How to promote Youtube Videos?
Improve your Videos' search engine rankings. What YouTube wants to see is engagement and you can get that in the form of YouTube comments. Encourage others to comment on your video. Encourage discussions to start.