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Publisher tips

Publisher tipsThat's it. All the hectiest steps are done once you have completed developing your website. Its all left to placing the most suitable ads in the right pages using proper publisher tips. If you want your website to pay for itself, or even generate a little extra income, you need to embrace the concept of online advertising.

All you have to do is get the ads, the ones that suit your site's theme the most, from the ad-marketing site you have chosen, i.e. - Google AdSense, or Yahoo Publisher Network (YPN), whatever. Next, place them throughout your site, horizontally, vertically, in banners, whatever design looks best to you.

What are online ads?

Let us try to first understand what these Online Ads are and how you are getting sucked up into the whole concept of internet marketing. Online Advertisements are for business and commercial purpose ads appearing on websites and blogs which may be in the form of text links or video clips or banners or pop-ups. Clicking on these links will take your visitor to the intended commercial website.

To continue our publisher tips with setting up your professional blog or website, I want to provide some basics of how to place Online Ads on your site. Use the tricks below to set up your blog and make the most money possible through advertising:


  1. Publish relevant and focused ads
  2. Continually test ads
  3. Diversify the types of ads published on your blog
  4. Track ad performance on your blog
  5. Don't forget your content matters
  6. Monitor the ads published on your blog
  7. Monitor the user experience on your blog when new ads are published
  8. Don't flood your blog with ads
  9. Diversify advertisers and ad sources
  10. Don't be afraid to eliminate ads from your blog

The thing is, some sites generate a lot more advertising revenue than do others. It all comes down to how many clicks each ad receives; the more traffic a site has that clicks on its ads, the more revenue is generated. How do you generate more revenue from your website ads? It all starts with signing up with a successful ad network (PPC, or CPM whatever is suitable for you), and then doing anything it takes to increase the click-through rate.

Blog advertising success actually takes time, testing, and effort to find the right recipe that works for your blog audience and generates the highest income for you. Only remember one thing - the choice of ads and their placement should be made a little bit carefully, so that when a visitor comes to the site, the ad-selection doesn't look to be a different place for him/her. This way, visitors interested in your pages, will be taken more to the ads, and the click-thru rates will increase,and so your earnings.

What is your role?

There are 3 entities in the concept of Online Advertising, they are Advertiser, Publisher & Ad Network. Publisher will be the domain owner who will host the ads on his personal website or blog(You!!). Advertiser is the owner of the commercial establishment who wants to promote his business service or product by these ads. Ad Network is the intermediate agency between the two who is responsible for agreeing upon the contract and facilitate in creating, monitoring and payments between the two parties.

How to publish?

Now that you understand your role is that of a publisher, all it takes to become one are the below simple steps:

  1. Sign up with an ad network

    : All Ad Networks provide FREE signup for publishers, you need to provide your basic information and website URL and payment information (how you would like to recieve payments?)
  2. Design your ad

    : Once your account is activated, you can logon to the Ad Network dashboard and start designing your ad, how you want it to appear on your site, what colors etc.
  3. Copy code

    : Once you design your Ad, you will be given a code snippet, copy and paste it in the appropriate page of your website.

You are all done, you can see that Ads will start appearing on your website immediately. You may want to login to your Ad Network on a regular basis, whenever you want, and check how much traffic the website is getting, and also to check your earnings status and payments information.

Business strategy development

 

What is a feed?

  1. Clickbank products
    If you have a product you want to sell, then there is no better place than ClickBank to publish it.
  2. Importance of traffic
  3. Internet marketing tips and tricks
  4. Publisher tips
    Once you have developed your website, you need to place suitable ads using proper publisher tips.
  5. How do you get sponsors?
  6. Pros and cons of publishing
    Who wouldn't like to make a few extra bucks without any effort?
  7. Where to get advertisers?
  8. Business analysis techniques
  9. Web development guidelines
    Always try not to let your site's customer-acceptance level to get down. Keep a note of a few web development guidelines.
  10. Importance of marketing plan
 
  1. What is a feed?
  2. What is rss feed?
  3. Atom feed
  4. RSS or atom feed?
    It's not a VHS vs. Beta argument but much like a DVD+RW vs. DVD-RW argument.
  5. How to create feed?
  6. Burn a feed
    After creating a feed, just like 'burning a CD', the content provider, must select a program to use in order to prepare the feed ...
  7. Feed reader
  8. Best feed readers
  9. Bittorrent RSS
    The Bittorrent RSS broadcasting technique for automating content distribution, combines RSS with Bittorrent to create content delivery system. How are they inter-related?
  10. Make money RSS


Video marketing strategy

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Video is quickly becoming a preferred form of marketing content, it is worth examining its role within the context of content marketing best practices to understand the purposes for which video marketing is proving to be effective.

According to a survey, when it comes to making use of videos in marketing, video is the preferred form of content used for building brand awareness (52%). It is followed by lead generation (45%) and online engagement (42%).

  1. VK videos
    Do you know that you can also post videos in VK - the Russian Facebook? Yes - as you guessed it by now - VK, the social giant, can also be used for marketing your videos.

There are basically many reasons why VK social networking site is by far the most diffused social network in the country. Therefore, if we talk about social media marketing in Russia and Europe, we are talking about Vkontakte.

  1. VK video player
    Have you added VK (VKontakte) to your video marketing arsenal? If you haven't - do it now! Get Free Followers is the 1st and only site in the world so far, providing this FREE service to you, so that you can understand the importance of VK in video marketing.

According to the Online Publishers Association, 80% of internet users recalled watching a video ad on a website they visited within the last 30 days. Of those, 46% took some sort of action after viewing the ad by searching for more information, visiting the advertiser's website or purchasing the product featured in the ad.

Further examination of other statistics included in the report, supports the evidence that video marketing increases sales and leads. Additionally, it shows that those businesses who are not leveraging video marketing, are losing customers to those who do.

Video marketing tools

 

Video marketing tools

  1. VK video player
    Have you added VK (VKontakte) to your video marketing arsenal? If you haven't - do it now! Get Free Followers is the 1st and only site in the world so far, providing this FREE service to you, so that you can understand the importance of VK in video marketing.
  2. Revine king
    You should always look for a lot of people to watch your videos, expanding your reach within the Vine network. However, this is only possible if there are people who actually view your page and share your videos. In Vine, this is done by getting Revines.
  3. Free Vine Followers
  4. I want to be famous Vine
  5. VK videos
    Do you know that you can also post videos in VK - the Russian Facebook? Yes - as you guessed it by now - VK, the social giant, can also be used for marketing your videos.
  6. How to get Vine Likes?
 
  1. How to get more Loops on Vine?
  2. Vimeo for business
    As an artist, business owner or just a creative individual, you would like to stream videos in HD quality, and that is exactly what you get at Vimeo! Vimeo may be a newer video sharing platform, but it is far and away the...second most popular platform to share video on.
  3. Vimeo Videos
    Willing to get real Vimeo Comments for FREE? Then you are at the right place. Make your video look viral over the web. Get real Vimeo Comments instantly at Get Free Followers from active users to increase video popularity.
  4. Vimeo promotion
  5. Increase Vimeo views
  6. How to promote Youtube Videos?
    Improve your Videos' search engine rankings. What YouTube wants to see is engagement and you can get that in the form of YouTube comments. Encourage others to comment on your video. Encourage discussions to start.
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