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What is a feed?

Browsing through the web, you might have found out that, subscribing to several feeds, users quickly review all the latest updates from one consolidated index rather than browsing from site to site. Web feeds are invaluable for Web sites. But what is a feed?

Putting it simply, web feeds are something that allow software programs to check for updates published on a website. To provide a web feed, a site owner may use specialized software (such as a content management system or feed generation tools, the most popular of them being FeedBurner) that publishes a list (or "feed") of recent articles or content in a standardized, machine-readable format. The feed can then be downloaded by websites that syndicate content from the feed, or by feed reader programs that allow Internet users to subscribe to feeds and view their content.

You might have seen web sites where the site owner asks you to subscribe to their updates through a link which looks similar to - What is a feed?. This is actually a feed link. A feed contains entries, which may be headlines, full-text articles, excerpts, summaries, and/or links to content on a website, along with various metadata.


Feeds for instant traffic

Now the point is, where does it help a completely new web site?
Polls
Nobody in the world is aware that you have published a new web site on the web. Because, even if it is in the search engine results, it's still at the dead end of the result queue. Most of the people have already got what they were looking for from the first 2-3 pages.

But there are people in the web, who are using various feed readers like - the Google Reader, and they are always looking for crunch news, better solutions in those readers. Whenever they see there is a new web site, with interesting content, they will immediately subscribe to that site.

That's why if you publish a feed from your site, immediately you will see a few subscribers coming in. Whenever you publish a new content, your subscribers will automatically get notified, and will visit your site. The more subscribers, the more traffic you will get with every new topic you post.

Search Engine + Feed = Your complete traffic machine

You may ask - if I can get good search engine rankings, then what for are the feeds required? See what the feeds are doing.

When you post a new article in your web site, it will take weeks, at times months to get listed in the search engines. But if you have a strong subscriber list, then you can count on each new topic you post, apart from the traffic you will get from that post later on from the search engines.

For new web sites, if you create a feed, then you will be able to start generating your user base, even before your site is listed in the search engines.

Different feed formats

As of now, there are 2 diferent types of feed formats recognised by the feed-readers:
  1. Atom (standard)
  2. RSS

Click on the links above, to find more about them. Atom is by far the more robust way to represent your syndicated content than RSS. To know more in-depth on the pros and cons of these 2 formats, visit this page.

What is a feed?

 

Increase website traffic

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