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Adsense vs YPN

You can run them both within one website..just not on the same page. Yahoo publisher network is a free to join advertising program that help publishers make money. It is currently in beta and offers content based advertising to a wide variety of publishers. It also offers ads in RSS feeds and lets the publisher receive a share of the revenue generated by each qualified click on the ads. If you are familiar with adsense, it is as easier in implementing the codes. You simply install code into the template of your publishing system and you will be served Yahoo! ads that may be relevant to a specific article or post, or to your content in general. Make money online with Yahoo publisher network.

Unlike Google adsense, YPN offers four payment options to you. Through PayPal you can receive payments on the same day if your earnings cross US $ 50. Checks will be mailed to you within 7-10 business days when your eanings cross $100. Direct deposit to your checking or savings account can be done on the same day your earnings cross $100. It also offers the option of transfering revenue directly to your Yahoo! Search Marketing account.

Once you apply for the program and once they determine whether your site or blog is eligible, you will usually receive a response within 10 business days. To be considered for the Yahoo publisher network beta program, participants must have a valid U.S. Social Security or Tax ID number, and web site content that is predominantly in English and targeted at a U.S. user base. Hopefully they will make it available to the publishers from the rest of the world soon.



Please read the Terms and conditions before you join Yahoo publisher network.

Adsense vs YPN. Which is better and more profitable?

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As everyone knows, Google adsense and Yahoo publisher network(YPN) are the leading and most popular PPC(pay-per-click) affiliate programs in the world. If you are running a website and wish to earn money through business promotion by displaying ads on your website, then don't look any further. However the most intriguing question is that which program is the best and that which of the two offers higher profit. Well, this is a tough question to answer

Google adsense is rated as the most prolific and market-leading PPC affiliate program in terms of affiliate base. But Yahoo publisher network is not far behind and has its own benefits too.

Which is better? Google adsense or Yahoo publisher network?

Based on analysis, Google adsense provides better CTR (click-through-rate) which means whenever a person visits your website, greater are the chances of generating clicks from the visitor. The more people visit and click the ads, the more money the advertisers will pay to the website owner. The reason is that, Google ads are more content specific and target audience better than Yahoo ads. Yahoo publisher network, on the other hand, provides a better CPC(cost-per-click). CPC is nothing but the percentage of commission the affiliate programs pays, per click. For a single click, Yahoo pays more than Google. Yahoo typically pays around 30%-40% commission for a click whereas Yahoo pays 60%-70% for a click

Due to the above mixed features, one should decide which ads to display on their sites. If your webpage is good enough to attract substantial number of visitors per month, there won't be much of a difference between the revenue paid by Google adsense and Yahoo publisher network, though experts say that Google can attract more number of visitors due to better content target ads. Most people regularly switch between Google adsense and Yahoo publisher ads to check which program generates better revenue for their websites.

If you have both Google adsense and Yahoo publisher affiliate accounts, I would personally suggest that you display Google ads on a set of websites and Yahoo ads on another set of websites. It's better to display Google ads on specific content oriented sites and Yahoo ads on non-content oriented sites such as entertainment sites. Users browsing non-content oriented site such as an entertainment site are more likely to click on a variety of Ads as opposed to a content visitor who is more likely to click on related topic. Since Yahoo publisher network ads are less relevant as compared to Google adsense, displaying them on professional content oriented sites would not be a better idea.


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